Events

How Great UX Makes Users StayPeople dont leave products because theyre ugly. They leave because theyre confusing, frustrating, or forgettable.Every day, thousands of digital products compete for the same users. Yet only a handful become part of peoples daily lives. The difference isnt just better visuals or more features; its User Experience (UX). Great UX removes friction, builds trust, solves real problems, and gives users a reason to return again and again.Whether youre designing an app, a website, a product, or even a service, understanding how people think, behave, and make decisions is no longer optional. Designers who can create experiences that users love are the ones building successful products, stronger brands, and rewarding careers.In this exclusive masterclass, Bhargav V. Mistry, an experienced Industrial Product Designer, will break down the principles behind designing intuitive, human-centred experiences that improve engagement and retention. Through practical examples, industry insights, and real-world case studies, youll learn what separates products users abandon from products they genuinely enjoy using.What Youll Learn:Why users stay with some products while abandoning others.The psychology behind intuitive and engaging user experiences.How to reduce friction and increase user satisfaction.Practical UX principles that improve product retention.Common design mistakes that drive users away.Real-world examples of great UX across successful products.Who Should Attend?UI/UX DesignersProduct DesignersGraphic Communication DesignersDesign StudentsProduct ManagersFounders EntrepreneursAnyone interested in building better digital experiencesIf you want to move beyond creating beautiful interfaces and start designing experiences that people remember, trust, and keep coming back to, this session is for you.Register now and discover how great UX transforms first-time users into loyal users.

ChatGPT is just the beginning. The real advantage comes from knowing how to use AI to think faster, create better, and work smarter. Todays creative professionals are expected to do more than write prompts. They need to research efficiently, automate repetitive work, generate compelling content, create presentations, and integrate AI into their daily workflows. In this practical masterclass, Manikk Seth, an AI-powered designer and creative professional, will demonstrate how to move beyond basic ChatGPT usage and build AI workflows that enhance creativity, productivity, and career growth. Through live demonstrations, practical use cases, and industry-tested techniques, youll discover how AI is transforming the way modern designers and creators work. This isnt just another AI session—its a roadmap to becoming an AI-enabled creative professional. What You Will Learn AI tools every creative professional should know Prompting beyond ChatGPT AI for research, presentations, and productivity Building an efficient AI-powered workflow Using AI for content creation and visual design Automating repetitive creative tasks Best practices for integrating AI into your daily work Common AI mistakes and how to avoid them Future-proofing your career with AI Real-world examples of AI in creative industries Who Should Attend UI/UX Designers Graphic Designers Product Designers Students Fresh Graduates Content Creators Marketing Professionals Entrepreneurs Founders Freelancers Creative Professionals Anyone interested in leveraging AI for work and creativity Speaker Manikk Seth AI-Powered Designer Manikk Seth is a creative and detail-oriented designer with expertise in branding, social media design, motion graphics, video editing, animation, and AI-powered creative workflows. He has worked on campaigns and digital experiences for globally recognized institutions, including MIT, Kellogg, INSEAD, Harvard Medical School, and Emeritus. With a passion for combining creativity and AI, Manikk helps professionals streamline their workflows, produce high-quality creative work faster, and embrace the future of design through practical AI adoption. Event Details 📅 Date: 24th July 2026 ⏰ Time: 7:30 PM – 8:30 PM (IST) 💻 Mode: Online (enCODE Platform) ⚡ Live Demonstration • AI Workflows • Practical Use Cases • Productivity Hacks • Interactive QA • Career-Focused Learning

People dont buy products. They buy trust, emotions, experiences, and stories. Great design doesnt just make brands look attractive, it influences decisions, shapes perception, and drives business growth. Every visual element, interaction, and brand touchpoint plays a role in why customers choose one product over another. In this insightful masterclass, Avanish Singh, Founder of Goodfox Co., explores the psychology behind consumer behavior and reveals how design and marketing work together to influence purchasing decisions. Through practical examples and real-world case studies, youll learn how thoughtful design creates lasting brand impact. This isnt just a marketing session. Its about understanding the science behind why people buy and how great design becomes a business advantage. What You Will Learn The psychology behind buying decisions How design influences trust and perception Branding beyond logos and colors Why storytelling drives customer action The relationship between design and marketing Creating memorable customer experiences Building brands that people remember Real-world examples of successful marketing campaigns How strategic design drives business growth Future trends in branding and consumer behavior Who Should Attend UI/UX Designers Graphic Brand Designers Marketing Professionals Entrepreneurs Founders Product Designers Design Business Students Creative Professionals Anyone interested in branding, marketing, and consumer psychology Speaker Avanish Singh Founder, Goodfox Co. Avanish Singh is the Founder of Goodfox Co., a branding and marketing consultancy helping businesses grow through strategy, creativity, and systems. With over 8 years of experience across branding, performance marketing, data analytics, automation, and events, he combines analytical thinking with creative storytelling to build brands that people remember. He believes that great design isnt just about making things look good, its about making ideas impossible to ignore. Event Details 📅 Date: 17th July 2026 ⏰ Time: 3:00 PM – 4:00 PM (IST) 💻 Mode: Online (enCODE Platform) ⚡ Interactive Session • Consumer Psychology • Real-world Case Studies • Live QA • Branding Marketing Strategy

Find Your Design Niche Every successful designer is known for something. The question is, what will you be known for? From UI/UX and Fashion to Product Design, Visual Communication, Animation, and Spatial Design, the creative industry offers endless opportunities. Yet many students struggle to identify where their strengths truly belong. This masterclass is designed to help you discover your unique design niche by understanding your interests, skills, and the evolving needs of the industry. Youll gain practical insights into different design domains, learn how to build a meaningful career path, and understand what it takes to stay relevant in a rapidly changing creative landscape. Whether youre just starting your design journey or looking to specialize, this session will help you move from confusion to clarity with actionable guidance from an experienced design leader. What You Will Learn Understanding the major design specializations and career paths How to identify your strengths, interests, and creative potential Choosing a niche that aligns with industry demand and future opportunities Building skills that make you stand out in a competitive market Common mistakes students make while choosing a design career Creating a roadmap for long-term professional growth Developing a portfolio that reflects your unique identity Leveraging AI and emerging technologies in your design journey Building confidence to pursue your chosen creative path Live QA with practical career guidance Who Should Attend Design students across all disciplines First and second-year students exploring career options Final-year students preparing for internships and placements Aspiring UI/UX, Fashion, Product, Graphic, Interior, and Communication Designers Creative professionals looking to pivot or specialize Anyone passionate about building a successful career in design Speaker Ms. Priyanka Pandey Design Leader | Industry Mentor | Fashion Design Graduate (NIFT) With 24+ years of experience across design, product development, merchandising, and creative leadership, Ms. Priyanka Pandey has worked with leading national and international brands. Her expertise spans fashion, design strategy, innovation, product development, and mentoring aspiring designers to build successful careers in the creative industry. She brings deep industry insights and practical knowledge to help learners identify their strengths, choose the right design direction, and confidently navigate the evolving design ecosystem. Event Details 📅 Date: 11th July 2026 (Saturday) ⏰ Time: 12:00 PM – 1:00 PM 💻 Mode: Online (enCODE Platform) ✨ What to Expect Interactive Learning Experience Real Industry Insights Career Roadmap for Designers Live Case Studies Portfolio Career Guidance Live QA with the Speaker This version is more aligned with the banner and keeps the tone professional, aspirational, and focused on helping participants discover where they fit within the design industry.

Design isnt just about making things look good—its about solving the right problems.From the products we use every day to businesses, healthcare, education, and public services, Design Thinking is helping people create better experiences and smarter solutions.In this interactive masterclass, youll discover why Design Thinking is no longer a skill reserved for designers. Whether youre a student, engineer, marketer, entrepreneur, educator, or aspiring leader, youll learn how to approach problems with a human-centered mindset and make more informed decisions.What Youll LearnWhy Design Thinking is changing industries across the worldHow to identify the real problem before jumping to solutionsThe role of empathy in creating meaningful solutionsPractical Design Thinking techniques you can apply in any fieldReal-world examples of Design Thinking in actionHow to develop a problem-solving mindset that works beyond designWho Should Attend?Students Fresh GraduatesDesigners Creative ProfessionalsEngineers DevelopersMarketing Business ProfessionalsEntrepreneurs Startup FoundersEducators Anyone passionate about solving real-world problemsDate: 26 June 2026Time: 03:00 PM – 04:00 PMJoin us and discover why Design Thinking is becoming one of the most valuable skills for the future.

Want to start earning while you study?Join Himanshu Peswani, a young entrepreneur who started with freelancing and built it into a successful digital marketing company.Learn how skills, freelancing, and consistency can open doors to income, experience, and opportunities.Whether youre a designer, marketer, management student, or simply someone looking to get started, this session will give you a practical direction.🚀 From Freelancer to Founder

Join the enCODE Career Drive Masterclass and discover how to make the most of your student profile. Learn about internships, placements, industry opportunities, and platform features designed to support your career journey.

LinkedIn That Works: From Profile to Professional PresenceMost people have a LinkedIn profile, but very few know how to use it effectively. Whether youre looking for internships, jobs, networking opportunities, freelance projects, or professional growth, LinkedIn can be a powerful platform when used the right way.Join Dr. Krittika Sharda for an insightful masterclass on building a stronger professional presence on LinkedIn and making the platform work for your career goals.Why Attend?A strong LinkedIn presence can help you stand out, expand your professional network, and create opportunities that go beyond traditional job applications.This session will help participants understand how to position themselves professionally, increase their visibility, and make better use of LinkedIn in todays competitive world.What Youll Take AwayA better understanding of LinkedIns role in professional growthInsights on building a strong professional presencePractical tips to improve visibility and credibilityStrategies to strengthen networking effortsGreater confidence in using LinkedIn for career opportunitiesMeet the ExpertDr. Krittika ShardaDr. Krittika Sharda is an Internationally Certified Soft Skills Trainer, Image Management Professional, Corporate Facilitator, and Founder of The Younique Advantage.With over 10 years of experience and 15,000+ students and professionals trained, she specializes in Executive Presence, Personal Branding, Communication Skills, Career Readiness, and Professional Development.Who Should Attend?Students from any streamFresh GraduatesEarly ProfessionalsMentors and EducatorsAnyone looking to build a stronger professional presence on LinkedInSession Details📅 Date: 19 July 2026🕔 Time: 5:00 PM – 6:00 PM (IST)💻 Mode: Live on enCODEReserve Your Spot Today!

Do You Still Think AI Is Just a Tool?Your Design Skills Are Becoming Easier to Replace. What Skills Should You Build Next?AI can now generate logos, interfaces, presentations, concepts, videos, fashion explorations, and even architectural visualisations within minutes.As a result, many design students are asking:Is learning design still worth it?Will AI replace designers?What skills should I focus on now?How can I stay relevant in the future?This masterclass is not about AI tools or prompt engineering.Its about understanding how AI is changing creative careers, what skills remain valuable, and how students can prepare themselves for the futureWhat Youll LearnHow AI is changing different design fieldsWhat has changed—and what hasntWhere AI genuinely helpsWhat still requires human thinkingCommon mistakes students are making todaySkills that may become more valuable over the next 5 yearsKey TakeawayMove from:AI is a threat to my future.toI understand how AI is changing design and what skills I need to build to stay valuable.📅 07 June 2026🕧 12:30 PM🎙️ Abhishek Sen

Most creators don’t struggle with content. They struggle with creating something that actually feels different.In this live session, Sarfaraz Ahmad will share how he went from 0 to 11.5K real followers by building content that people notice, remember, and connect with.This is not a generic “how to go viral” session. It’s a practical breakdown of how creators build their style, grow on social media, and turn creativity into real opportunities and brand collaborations.And honestly, not everyone wants to become a full-time creator. But today, everyone needs a good digital presence, a strong profile, and the ability to present themselves better online.What we’ll cover:Introduction to the creator journeyFinding your creative identityBasics of content creationBuilding a content strategyCreating content that stands outSocial media growth strategiesBrand collaborations opportunitiesReal experiences, learnings mistakesLive QA sessionWhether you’re just starting out or already posting content, this session will help you understand what separates random posting from becoming a recognisable creator.🎁 Participants can also win gift cards worth 1000s. 🎁

From Idea to Income: Design Mastery BlueprintWhat if your creativity could actually start paying you consistently? This isn’t just another design session. This is your blueprint to turn ideas into income 💸 Join Navraj Rathore, Founder of Shyam Media, as he breaks down how to: Build designs that actually sell Create brands that people remember Attract the right audience (not just more followers) Turn your skills into a real income stream Scale from a freelancer mindset to an agency mindset Whether you’re a beginner or already designing, this session will change how you look at your work forever. 📅 Date: 30th April 2026 ⏰ Time: 7:30 PM – 8:30 PM

Your Idea Isnt Original. Or Is It?How a forgotten 3,000-year-old craft became a global brand? What does that mean for your next big ideaEveryone wants to build something of their own. *But most ideas feel already done.*So, *how do you find something original, and actually make it work?*In this live masterclass, *learn from the founder of Indivaan* - a brand built from a 3000-year-old Indian craft:• How they saw value in what others ignored• How they turned that into a product people actually pay for• How people community became their biggest strength in scaling itNo theory. Just real insights you can apply.🗓️ 10th April | 7:30 PM 🎟 Free | Limited seats*Take the benefit or regret later, its on you!*Nirav Panchal is a textile and heritage specialist based in Ahmedabad, with more than 20 years of experience working with traditional Indian fabrics.His focus is simple. He does not just preserve crafts, he works on making them relevant in today’s world. Through Indivaan, he works with fabrics like khadi and Kala cotton and turns them into products that people actually use and are willing to pay for.He also works with natural dyes and recycled materials, and has built a community of artisans, mostly women, who grow together with dignity and respect for their craft.For him, fabric is not just cloth. It carries a long history, and his work is about bringing that story into the present in a meaningful way.In this session, he will share his journey of turning an idea into a real product and building it into a brand.

Design Beyond Aesthetics: How design solves real-world problems through human-centered thinkingMost students learn design by focusing on how things look. But when it comes to real-world projects, they struggle, not because they can’t design, but because they don’t know what to solve, why they are designing, or how to make decisions that actually work. This session is not about theory. It is about what actually happens when design meets real problems. How do designers decide what to create? How do they understand users beyond assumptions? And why do many designs fail even after looking “good”? If you feel like you are learning design but still not confident about applying it, this session will help you see what’s missing. Why You Should Attend: Because knowing tools is not the same as knowing design Because most students skip the thinking part and directly jump to making Because real design is messy, unclear, and very different from assignments 👉 This session will help you bridge that gap Who Should Attend: Students who feel “I know design, but I’m not confident.” Anyone who wants to understand how design actually works in real life People are tired of just making things without knowing the why What We Will Cover: Why most student designs fail in real-world scenarios How designers actually think before designing anything How to identify real problems instead of assumed ones What human-centered design really looks like in practice Real examples where design decisions made an actual impact

Designing Perception: How brands use visuals to communicate, influence, and stay unforgettableMost people think design is about making things look good. But in reality, design decides how people see, feel, and remember a brand. Every color, font, layout, and visual choice is doing something, either building trust or breaking it, either attracting attention or getting ignored. In this session, we will break down how brands actually use visuals to communicate their message, shape perception, and stay memorable in a crowded space. If you’ve ever wondered why some brands instantly feel premium, trustworthy, or different, this session will help you understand what’s really happening behind those visuals.Why You Should Attend: You will start seeing design beyond just “good looking” You will understand how visuals influence people’s decisions You will learn how brands create identity and consistency You will stop making random design choices 👉 Basically, you will start thinking like a designer, not just designing Who Should Attend: Design students (any field) Beginners exploring design Anyone interested in branding, content, or marketing People who want to understand how visuals actually work What We Will Cover: What visual communication really means in real-world brands How brands use visuals to build identity and trust How design influences perception and decision making Common mistakes people make while designing Real examples and breakdowns from the industry

Inside a Tech Product Launch: From idea to hype! How products are positioned to win in the marketMost people only see the final product. What they miss is everything that happens before it reaches the market. If you skip this session, you’ll miss understanding how real products are actually shaped, positioned, and made to stand out in a crowded market. This is not a lecture. It is an industry expert behind-the-scenes look at how companies think, decide, and build stories around their products. In this session, you will explore how ideas turn into market-ready products, how teams decide what to highlight and what to ignore, and how storytelling plays a big role in making a product successful.What You Will Learn: How a tech product actually goes from idea to market inside an MNCWhat happens behind the scenes before a smartphone/tablet launchHow brands decide product positioning, audience, pricing messagingThe real launch timeline: pre-launch, hype building, launch day post-launch strategyHow influencer marketing, PR, paid ads digital campaigns work together in a 360° launchWhat makes consumers notice one product over competitorsHow companies create product narratives that drive hype and salesReal insights into launch budgets, marketing structure campaign executionLearn how product marketing teams measure success beyond just “sales.”Think like a product marketer through a real industry case-study activity Who Should Attend: Design students who want to understand how their work connects to real products Tech enthusiasts who are curious about how products succeed in the market Students interested in product, marketing, or startups Anyone who wants to go beyond theory and understand real industry thinking If you are someone who wants to understand how design, technology, and business come together in the real world, this session will give you that perspective.

Personal Branding Masterclass – Get Noticed for What You Do In today’s competitive world, skills alone don’t get you opportunities — visibility and positioning do. Whether you’re a student, designer, developer, creator, or working professional, the question is the same: Can people understand your value in seconds? This masterclass will help you learn how to present yourself strategically so the right opportunities find you. In this session, you’ll learn: • How to identify your niche and professional positioning • How to present your work effectively through portfolios and social platforms • What recruiters, clients, and organizations actually look for • Common mistakes that make profiles look weak or confusing • How to craft your own personal brand statement You’ll also work on a short activity to define your unique positioning and clarity. No jargon. No generic advice. Just practical insights to help you become visible, credible, and opportunity-ready. If you want to stand out instead of getting lost in the crowd, this session is for you. Because it’s not just about what you do — it’s about how you present it.

Exploring Augmented Reality: Experience the Unseen, Live with an Expert Augmented Reality (AR) is transforming how industries interact with the real world — from design and retail to marketing, education, business, and digital experiences. As the world moves towards immersive and phygital interactions, understanding AR is becoming a future-ready skill for everyone. What you’ll learn: • How AR blends digital content with the real world • Real industry use cases across architecture, retail, fashion, marketing business • Introduction to WebAR and phygital experiences • How AR is used for presentations, customer engagement, and product visualization • Practical insights on how you can apply AR in your own field Who should attend? • Students from any domain • Designers, architects creative professionals • Marketing, business tech professionals • Entrepreneurs and freelancers • Anyone curious about the future of immersive technology No prior experience required — just curiosity to explore and experiment with AR.

Lighting in Interiors Masterclass with Charu Thukral BaggaDuration: 2 HoursDate: 9th Feb 2026Time: 5:30 PM – 7:30 PMWhat Will You Learn?1. Lighting Fundamentals That Actually MatterChoosing the right light color temperature for interiorsUnderstanding Lux vs Lumen (explained simply, practically)What IP Rating means and where it is actually requiredAmbient vs Task vs Accent lighting (with real examples)2. Interior Lighting Types Smart PlacementTypes of interior lighting fixtures used in real projectsPlacement logic for:Living spacesBedroomsKitchens work areasCommon lighting mistakes designers make (and how to avoid them)3. Practical Application Industry InsightsBasic approach to lighting calculation (no heavy math)How lighting connects with electrical layoutsReading lighting intent from drawings (designer’s perspective)Live case studies from real interior projects4. Trends, Tips Career PerspectiveLatest lighting trends in residential commercial interiorsPractical tips hacks to improve lighting instantlyHow students young designers can build lighting sensitivity5. Open QA with the ExpertDesign doubtsCareer-related questionsPractical project challengeAbout SpeakerCharu Thukral Bagga - Interior Architect Design EducatorWith 12+ years of industry experience in space planning, interior design, and furniture design, Charu brings strong practical insight into real-world interior projects. A graduate of Pearl Academy, Delhi, she has been a design educator for over 7 years, known for simplifying complex concepts and bridging the gap between academics and practice.

Get ready for a power-packed masterclass where you’ll discover how creative professionals bring ideas to life using Adobe Photoshop, Illustrator, and InDesign.Ayushi Agarwal will walk you through:What Adobe tools are and why they’re essentialHow the creative industry uses them in real projectsBefore/after examples that show the true difference these tools makeA live workflow demo: Idea → Photoshop → Illustrator → InDesign → Final OutputHow you can start preparing for internships, freelancing, and creative careersWhether you’re from design, UI/UX, fashion, product, architecture, animation, or content creation — this session will give you clarity, direction, and real creative confidence.Speaker: Ayushi Agarwal — CEO, AsquareFX Studios 🗓️ 5 Dec, 2025 | 🕒 5:30 – 7:00 PM 🔗 Scan the QR or Visit Link register now — limited slots Register Here: https://forms.gle/ezq9hWtbNb9XQxWb6

This masterclass explores the CEO’s perspective on design as a strategic business tool. Sonakshi Rajoriya, founder of SORA Design Studio, will share how design decisions influence clients, markets, and long-term growth. Attendees will gain insight into aligning creativity with strategy — a mindset shift that’s essential for every designer, regardless of domain.